So many people use social media to generate sales now a days, so here we are to discuss 4 faceless ways to generate sales using social media.
- Post unboxing product reels.
- Show off the product with specifications in aesthetic reels.
- Upload product pictures with nice and clean backdrops.
- Show happy faces of consumers after using your products / service
Unboxing product – Reels
If you are a product based business owner nothing can give a more satisfying experience than a product unboxing and using video.
These type of content reaches highly larger audiences and increase your chances of visibility. In addition to that it also shows consumer what to expect from the packaging and final products.
Is the product similar to what has been printed on box, if not how much variation is there.
Aesthetic reels with product specifications:
If you really good at editing or can hire someone or can use AI to co-ordinate audio stating product specifications with subtitles on screen while your reel is being played. You’ve hit jackpot because such reels get too much viral.
In other case you can use trending audio and just write captions in video to highlight what is being displayed in video.
Reels are doing well now a days and on top of that aesthetic ones make your product feel and look premium.
Upload product pictures with nice and clean backdrops.
See product images matter. Because ultimately people are going to buy on the basis of them.
So what you need to do is to create clean and minimal background and place product in proper lighting to click pictures.
Although you can use your phone to click picture but don’t forget to use a tripod to make frame sturdy and stable.
Shaky and low quality images leads to less number of conversions.
Show happy faces of consumers after using your products / service
Ever heard of “word of mouth” technique of marketing?
It simply means people are buying your product because someone recommended them to.
Human interaction is all you need for making sales. If your content / product / service satisfies 1 person, definitely there are many more coming to you for exact same thing.
Because humans buy experiences. They don’t want xyzzy product/service. What they really want is the outcome.
Additional tips to use social media to generate sales :
1. Create a color based theme :
These colour coordinated themes look pleasing to eyes and other than that it makes your content look neat and clean. Apart from that it will also prevent you from getting lost in world of colors.
Pro tip : Choose max 3 colors.
2. Create a social calendar for your posts and pre-plan them.
Creating a schedule for your post would save you from last time panic. It will also help you in creating content in one direction because many times our heart just want to try something out of the trend.
Plan only for 1 week of content, else you will run out of ideas soon.
Conclusion :
That is all you need to do. You don’t have to worry anymore about facing the camera. If you are great at doing these 4 things I don’t feel you will ever have to sir in front of a camera and become an influencer or personal brand to promote your business.
Every business takes time to grow, don’t fall in trap of gaining 1000s of followers In a month or so. Because those will never convert.
Only followers that are going to convert are the one who relate to your brand and brand ideology.
Your plan should be simple 4 steps :
Create – Engage – Convert – Sell.
